The Best Time to Post on Facebook is When People Are Listening

Best-Time-to-Post-on-Facebook-Post-When-People-Are-Listening

More than 30 billion pieces of content (web links, news stories, blog posts, notes, photo albums, etc.) are shared on Facebook each month. And if you are involved with or leading your brand or organization’s Facebook presence, you’ve undoubtedly faced questions such as: When should we post? And how often? When are people engaging with […]

Social Commerce for Brands and Fans

Social-Commerce-for-Brands-and-Fans

Social Commerce is mentioned everywhere among online marketing platforms. But what is it, and how does it work? We are already familiar with shopping in stores and online – social commerce is just buying and selling those same items we already shop for, except it’s done through social media platforms like Facebook. Using Facebook the […]

A Guide to Split Testing

Split-Testing

What is A/B split testing A/B split testing is a variety of marketing testing where customers randomly receive almost identical, yet slightly different, test samples. This method can efficiently be used in various niches such as brochures, email campaigns and landing pages. Its exactly what it sounds like: you have two versions of an element […]

“Go Mo” – Google’s Online Mobile Compatibility Testing Tool

Mobile is the growing trend predicted to take over the online marketing arena in the coming years as more and more people are using mobile devices to get online every day. Industry giant, Google, has created a tool, Go Mo, to help you mobilize your site now and prepare for this big shift. Being “mobile-friendly” […]

Why Oh Why?: A Few Simple Reasons Why you are not getting SEO Results

So, it seems like you’ve done everything, you’ve tried all the techniques, you’ve purchased every product and services in the cyber world but still nothing much happens in brining you search results to your website. Well the thing is, unless you’re optimizing for just a few target keywords, SEO results really can be slow to […]

What are Rich Snippets and How to use Them

High rankings in the Search Engine Results Pages (SERP) are no longer enough. These days rich snippets are part of increasingly enhanced SERPs designed to help people make decisions before they click. Snippets are the lines of additional information that appear in a search result in Google. They are designed to give user a sense […]

The Current State of the Mobile Marketing

No one can deny that mobile phones are the thing nowadays. Its technologies go along with the proliferation of the Internet in the recent years. In fact, half of the connections to the internet are from phones. This new mobile marketing world consists of terms like smartphones, SEO, mobile sites, geolocation, and social marketing. Local Mobile […]

Promoting Your Content on StumbleUpon

While new social media bookmarking sites like Pinterest are popular nowadays, StumbleUpon continues to bring in a ton of web traffic. If you’ve never used StumbleUpon, it is a way to discover new content. Users can pick a topic (but don’t have to) and click “Stumble” to be served up an article or even just […]