How to Curate the Conversation

The great challenge in marketing isn’t setting up a site (even though it can be challenging in itself for some). It’s the actual publishing of content where marketers typically drop the ball. Publishing is where the rubber meets the road, as they say. However, publishing as a content curator is incredibly simple once you get […]

Understanding the Facebook Timeline for Brands

Facebook Timeline

(please note: this article was first published in 2012 and may now contain out of date information)   Previously everything on Facebook happened just through the newsfeed for the most part. And by large, we’re still going to be marketing through our feeds. But right now, Facebook has made a very significant shift over to […]

Collecting Your Niche’s Conversation with Google Reader & Google Alerts

You should have a strong sense of who your audience really is compile a valuable list of keywords that searchers use to tap into the content of your niche that’s the time when you are ready to collect information and media sources. There are several other RSS readers on the market, and the one you […]

6 Tips For iPhone Design

Designing for iOS6 devices is totally different from designing for the web. Here’s how to conceptualize, design, and develop a successful user interface for iPhone. 1. Make a Development Choice The first choice is Apple SDK. It’s got steep learning curve, cocon and objective C. It uses apps from the Apple SDK which is $99 […]

The Power of Behavioural Retargeting

Behavioural retargeting, or ad retargeting, is the process of showing advertising (particularly display or text link advertising) to visitors based on their previous browsing behavior. It refers to the move away from simply using Google display ads and implementing advertising campaigns based upon website visitor behaviour. You may have noticed this in the form of […]