If you optimize your mobile website, you will really get the best benefits. Your site may rank higher in search results which will mean increase traffic and of course click-through. Mobile internet users will likely to be in your website when they do a search. This way, they can ultimately increase your profit or even make your brand popular. Designing a website for mobile browsers is already great but if you optimize it, it would even be better. For Advice & Help on this ask us at DigitalOrganics.com.au
Here are some things that you can do.
First, make sure that your mobile website is user-friendly. Not like a common website, when a person searches from a phone, the results are usually depending on the type of the phone that is being used. Crawlers are able to know the phone type by getting information and will surely deliver those sites that can easily be seen on the phone. Different phones have different capabilities. Therefore, if you target clients that have for example an iPhone or a Galaxy, you should make sure that your site is friendly to these kinds of phones. The key here is to know the type of phone and make sure that your site is compatible to them.
Second is selecting your keywords more carefully. Same as with typical computers, people look for websites by typing certain keywords. That is why it is also important to make sure you use common keywords. If you miss this one, you will also miss mobile search results. Keywords are what mobile website is all about. Therefore, you should give some time on keyword research to target on. You can also get help from experts if you want to.
Third is having a very relevant content. Information on your mobile website should really be relevant and keyword related. It is bad for people who are searching for health tips and land on mobile marketing site. However, another extreme should also be avoided. Do not put in too much keyword on your website. Your keywords should only appear three times every one hundred words. Any more above that number will make it look like you are spamming.
Fourth, get some backlinks on other websites and point them to yours. These links help mobile website optimization big time. Getting links from high authority websites will push your website up.
And last, you should learn to submit your mobile website to directories. With this, your website will get indexed faster and will improve your visibility as crawlers will easily find your website. You can start with high authority ones like Google, Yahoo and DMOZ.
Optimization is not a one-step job. You need to monitor your works constantly as you will have tons of competitions. Updates are also being done regularly so you need to change some things a lot. Just be fresh always. For Advice & Help on this ask us at DigitalOrganics.com.au